Lady Rustan stays true to its roots, paying homage to the sophisticated Rustan woman this season. Created by PiaRegala-Hebron, whose design aesthetics have always revolved around clean lines and feminine silhouettes, the brand’s Spring/Summer 2018 collection is, unsurprisingly, all about effortless style and understated elegance.
While Hebron stays true to her classic, timeless style, she also injected a dose of summer freshness to her pieces as she took inspiration from the varying hues of the sky, sand, and sea. The result is a color palette that is clean and subdued, reminiscent of the calm waves of the ocean at sunset, with the varying textures and materials lending each piece a look that’s both classic and cool.
Thelabel’s latest collection, boasts a modern selection of essentials that are given a touch of thoughtful details. Jumpsuits, asymmetrical tops, tie-front culottes, sleeveless tops, flowy skirts and dresses are showcased in the lineup. The relaxed, minimalist vibe of each piece makes them an easy pick—the perfect go-to clothing for a summer season as hot as ours.

PiaRegala-Hebron has a way of marryingbasic functionality with elements that make fashion modern and desirable. These are the pieces that stay forever in a woman’s wardrobe, pieces that take her from desk to date, workweek to weekends, and everything in between.
For the Summer 2018 collection, the designer worked with Silnag Horn Jewelry and inspired beautiful pieces of accessories. Usually made out of Philippine Water Buffalo Horn, the Silnag pieces to be featured at the Lady Rustan Summer 2018 Fashion Show are made from cow bone, acacia wood, sheep leather and semi-precious stones.

Lady Rustan, which is exclusively available in Rustan’s Department Stores, truly succeeds at defining the true Rustan woman: polished, elegant, timeless, and comfortable.
Lady Rustan is exclusively available at all Rustan’s stores.