The magic of a holiday carnival comes to life at Rustan’s with dazzling displays, delightful offers, and moments of wonder
The most enchanting time of the year arrives once again! This 2025, Rustan’s invites everyone on a holiday journey that promises to inspire joy from the very first glimpse.
On October 17, the spirit of celebration extends across all Rustan’s branches nationwide where everyone will witness a festive gathering filled with meaningful moments and enchantment to officially mark the start of the season.
Embrace the familiar warmth of the holidays and delight in the twinkling lights, magical details and vibrant experiences that’s designed to spark awe through a celebration that embodies Rustan’s signature artistry and attention to detail—a testament to its legacy of bringing wonder to Filipino homes for generations.
A spectacle of windows and wonder
At the heart of this year’s celebration are the Rustan’s Christmas Windows, a beloved tradition reimagined through the theme of a grand holiday carnival. Each window will feature enchanting scenes filled with playful motion, festive red and gold accents, and charming characters such as toy soldiers, ballerinas, and magical creatures. Oversized ornaments, twinkling marquees, and delicate metallic details evoke the splendor of a vintage fairground. With its golden lights and dreamlike storytelling, it evokes both nostalgia and whimsy that will capture everyone’s imagination inviting them to pause and rediscover childlike wonder in the heart of the city.
The grand launch at Rustan’s Makati was an afternoon brimming with wonder and spectacle. Guests were welcomed by breathtaking décor in hues of red, silver, and gold, with festive details adorning the grand staircase and entryway. Upon arrival, guests received a Christmas map highlighting the games, treats, and surprises throughout the store. As they stepped in further, guests encountered charming pocket performances from Christmas elf jugglers and toy soldiers on stilts to unicycling Santas, and pantomimes. Captivating performances by Markki Stroem, The Opera Belles, Axis PH, and a lively afterparty performance by The Naughty Pandas also awaited the guests. Truly an immersive holiday experience to celebrate Rustan’s timeless tradition of elegance, artistry, and heartfelt cheer.
A spark of holiday magic and merriment in every corner
As the celebration unfolded across all floors throughout the season, Rustan’s invited guests to indulge in delightful activities and exclusive offers designed to make every visit memorable. From thoughtful treats to immersive experiences, each department brings its own touch of joy, turning every shopping moment into a celebration of the season.
At Rustan’s Beauty Source, guests created their own ornaments with any beauty purchase, enjoyed complimentary scalp treatments courtesy of Skalp Head Spa, and took part in exclusive beauty experiences with refreshments and pampering. In Women’s Fashion, popcorn giveaways for a minimum purchase and festive tarot readings under Tarots & Tinsels added a touch of magic, while Men’s Fashion brought cheer with playful mini-games, prizes, and bottles of butterbeer for every qualifying purchase.
The little ones found their own joy at Rustan’s Kids, where activities like face painting, gingerbread cookie decorating, and an assortment of sweet treats made the celebration even more delightful. Meanwhile, Rustan’s Home invited families to enjoy Christmas cocktails and bubblies, customization corners, hairstyling sessions by Dyson and Shark Ninja, and mini carnival games filled with surprises.
The celebration continued in Rustan’s Shangri-La, Alabang, Gateway, and Cebu, each offering its own spin on A Christmas of Wonders. Guests can enjoy festive music, creative installations, and indulgent bites from partners like Venchi (available only Rustan’s Makati and Shangri-La), Auro Chocolate, Bizu Catering, Laguna Catering, and La Petite Fromagerie.
Rustan’s welcomes the holidays with a line-up of exclusive offers that make gift-giving even more delightful. On October 17, shoppers enjoyed a straight ₱1,000 discount with a minimum spend of ₱15,000 and earned 5x FSP points on regular-priced items with no required minimum spend. From October 18 to November 2, customers can continue to earn 3x FSP multipliers, for every ₱5,000 purchase, both in-store and online, while those who prefer flexible payment options can enjoy 0% installment plans for up to 12 months with partner banks including BPI, BDO, Metrobank, UnionBank, HSBC, RCBC, PNB, Bank of Commerce, and EastWest.
For those who love collectible holiday keepsakes, Rustan’s is also bringing back its Rustan’s Christmas Bear, available from October 17 to November 16 with a minimum purchase of ₱20,000. On launch day, customers can also take home a 20g Auro Chocolate Bar and a complimentary scoop of Venchi gelato from Rustan’s Makati and Rustan’s Shangri-la for every ₱1,000 single-receipt purchase—a sweet start to a season of wonder.
The celebration didn’t end after the launch. Festive Flavors will treat FSP members to gourmet popcorn or warm pretzels for every ₱1,000 purchase, while Magical Toasts offers a whimsical holiday brew to enjoy during the launch in Makati and the Thanksgiving celebration in Shangri-La. Children can also share their creativity through The Art of Christmas in partnership with Crayola and Ogalala, turning their artwork into heartfelt greeting cards and digital messages for loved ones.
From November 15 to December 31, Beauty Addict members who spend ₱5,000 or more at Rustan’s Beauty Source Makati can enjoy a complimentary latte or cappuccino with a croissant from My Happy Home Café, while selected stores will have Sweet Wishes with Venchi offers personalized Christmas cards with treats for members presenting their FSP card and receipt. Throughout the season, Santa Claus will make appearances across all stores—spreading joy, laughter, and the kind of magic only Rustan’s can bring to life.
This holiday season, let Rustan’s transform every visit into a story worth remembering. Experience timeless traditions, meaningful gifts, and magical moments that come together under the brilliance of a Christmas of wonders.
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