A timeless style inspired by the house archives
BALLY introduces the Plume for Spring/Summer 2024, a genderless style inspired by the House Archives. Unveiled on the SS24 runway at Milan Fashion Week, the loafer is now a hero piece from Creative Director Simone Bellotti’s debut collection.
As part of his vision for the brand, Bellotti is reinterpreting timeless, classic pieces in new and unexpected ways, creating a sense of lightness and modernity. With Plume, the creative director has drawn on the centuries-old skill and innovation of BALLY’s heritage shoemaking to produce a day-to-night essential for both men and women, that can be dressed up and down.
Crafted in Caslano, Switzerland, using a Goodyear reverse construction technique — in which the upper is stitched inside-out directly to the sole and then reversed at the end of the manufacturing process — the Plume is incredibly flexible and offers immense comfort, thanks to a rubber injection in the leather outsole. Presented with golden eyelets and leather laces, the shoe is finished with a subtle BALLY logo flag.
About Bally
Bally is a Swiss luxury brand established in 1851, with a rich heritage in shoemaking, and a longstanding relationship to architecture, arts and the environment. Today, the brand offers unique designs across shoes, accessories and ready-to-wear, driven by a dedication to craftsmanship and a contemporary aesthetic.
In the Philippines, BALLY is exclusively distributed by Stores Specialists, Inc., and is located at Rustan’s Makati, Shangri-La Plaza, City of Dreams, Power Plant Mall and Newport Mall. Visit www.ssilife.com.ph or follow @ssilifeph on Instagram for more information.
About SSI Group, Inc.:
The SSI Group is the Philippines’ largest specialty retailer, with an established brand portfolio that includes some of the world’s most recognized international brands. We lead the country’s specialty retail market through the size and breadth of our brand portfolio and store network, with 94 brands and 593 stores. With our growing e-commerce presence, we are also the Philippine specialty retailer with the most diverse and extensive e-commerce offering. Our unique brand portfolio covers a wide range of specialty and lifestyle concepts, spanning the luxury, casual and fast fashion, beauty, footwear, home and restaurant categories. Established in the 1980s, SSI has been at the forefront of the Philippine retail industry for more than 30 years. Throughout this time, we have sought to inspire and enhance the lifestyle values of our customers, and to cater to the evolving tastes and aspirations of Filipino consumers. In response to the evolution of the retail industry, the company introduced “The Specialist”, an At Home concierge service dedicated to serve its valued customers with their shopping needs. Customers may get in touch with SSI’s Customer Service team through any of the following channels to inquire about a particular brand or product:
SSI GROUP CUSTOMER SERVICE TEAM
Email: customerservice@ssigroup.com.ph
Telephone Number: 8-830-5000
Mobile Number: (0917) 552 9359
Facebook: facebook.com/SSILifePH
Instagram: @ssilifeph
#TheSpecialistBySSI
