High-performance cookware, from Germany’s premium brand
 
It’s been said many times, before: “If you can’t stand the heat, get out of the kitchen!” While the oft-used adage refers to one’s inability to cope with the pressure of a task best left to someone else, it is apropos to say – albeit a decidedly more literal approach to the saying– that when the pressure of cooking gets to you, it’s best to get Fissler in the kitchen.
 
 
Time-tested technology
 
Fissler is a German luxury brand that has certainly withstood the test of time. Founded in 1845 the name has become synonymous with the best of German craftsmanship and technology; so much so that Fissler recently ranked among the “Top 50 German Luxury Brands,” and is the only cookware line to have been included in the ranking.
The accolade is indeed well-deserved. For over a century, Fissler has been dedicated to producing 100 percent German-made cookware that are not only top-notch and first-class in quality, but also inventive in use and function. The company, in fact, developed the world’s first pressure cooker with multi-safety control settings in 1953. To date Fissler has over 100 registered patents in Germany.
“Every part of every product is made entirely in Germany, with an emphasis on precision and quality, from start to finish of the manufacturing process,” explained Linda Lee, Fissler’s regional manager for South East Asia, at the product line’s recent launching in Manila, under the umbrella of Focus Global, Inc.
 
 

 
From pots, pressure cookers and frypans to knives and kitchen accessories, Fissler creates a wide range of cookware; all characterized by the company’s exacting standards for uncompromising quality, durability, and a flair for innovative ingenuity. Hand-forged bionic knives of the finest steel, guaranteed to stay sharp for a lifetime; pots with lid handles that can take the weight of a hefty man (over 150 kilos, in fact) yet stay cool to the touch when heated; patented Cook Star technology which provides for excellent heat absorption, distribution and retention; and pressure cookers which are as safe as they are intelligent – these are just a few among many examples of Fissler’s culinary leadership.
 
Perfect every time
At the core of this award-winning, market-leading cookware corporation is a pleasure and a passion for cooking, which allows the end-user to cook with ease and enjoyment: “perfect every time,” as the brand commits.
Fissler’s German Chef, Armin Alexander Auer, was flown in from Germany especially for the launch to whip-up some favorite German dishes, in order to demonstrate the cooking convenience afforded by Fissler products.
“What makes Fissler different is its high, high, high quality – of the material, of the thinking that goes into Fissler products, because they don’t just think like engineers, they think of what is good for the customers,” Chef Armin shared. “Really, if you work with these products, you can feel 171 years of experience, and the importance of putting customer and quality first.”
Chef Armin chopped with flourish – using the Bionic Chef’s Knife, of course – and, with the Fissler Vitavit Pressure Cooker, expertly cooked a deliciously moist tomato risotto with chicken breast, in just about 10 to 15 minutes. Savory beef strips with onion sauce and fried potato slices simmered in the Crispy line’s Steelux Premium Frypan, with no spills or splatters from the bubbling sauce. Pressure-cooked dessert? Why, of course! Mango Toast Flan with Vanilla Sauce was ready in no time. After cooking, clean up was surprisingly a breeze! Food stains just about slid of the base of the pans, with a couple of gentle swipes with a dish sponge – no scraping or scrubbing necessary.
 
Value for money
While – to paraphrase another adage – the best things in life may be free, the Fissler-kind of luxury does come at a certain price. This, however, is worth it. Fissler cookware translates to value for money, on account of the superior quality, efficiency, and longevity of the products. Built to last and to withstand pressure, Fissler means function, form and fun in the kitchen, for years to come.
 
 
For more information, email fissler@focusglobalinc.com or visit www.fissler.com
 
By ANGIE DUARTE