A new year always signals new beginnings and limitless possibilities. It’s the perfect time to take stock of where you are and focus on seizing new opportunities for growth. It can be something as simple as pursuing greener initiatives to big, complex goals such as taking on an entire industry.
ZTE, a global leader in technology innovation, is poised to do exactly the latter as they are diving headfirst into the competitive smartphone industry in the Philippines. In a recent event graced by members of the media, ZTE PH unveiled two game-changing lines of mobile devices for the Filipinos– the Blade Series, which promises premium quality and high performance at an attractive price point, and the RedMagic 8PRO–the latest addition to the power gaming series.
ZTE Regional CMO Cheng Feng is confident that the new Blade smartphone series will be able to find a home in the local market. “The Philippine smartphone market is as competitive as it gets. Plenty of brands are all vying for a bigger piece of the market share. We at ZTE are ready to dive in because we are confident that we have something amazing to offer for all segments.”
ZTE’s Hero Series: The Blade Series
The ZTE Blade series comes in three different variants, the Blade V41 Vita, the Blade V40 Design, and the Blade V40S.
The Blade V41 Vita is the marquee product of the lineup, boasting of exquisite design and unlimited vitality. It has a powerful 50MP triple camera that provides crystal clear high definition images. The heart of the Blade V41 Vita is powered by the MediaTek Dimensity 810 5G Processor. It provides high performance with its blazing fast with its Octa-core 2.4GHz processor but still offers low power consumption to help with long lasting battery life.
The next model, the Blade V40 Design, is premium, elegant, and stylish. It offers the same 50 MP triple camera like the V41 Vita, which gives the model access to amazing photography with its high definition output. You also get the full suite of key photography tools such as the bokeh camera and the macro camera. Whether you’re shooting food, landscapes, stunning night photos, or beautiful portraits, you’ll always get crystal clear shots. Performance wise, the Blade V40 Design uses 4GB+3GB Dynamic RAM for a smoother operation experience. It supports memory fusion technology which can expand the RAM by up to 7GB using the built-in storage.
The third model and the most affordable option is the Blade V40S. The Blade series is all about impeccable picture quality and the V40S is no different. The main camera boasts of 50MP resolution with a large f/1.8 aperture for low light photography. The bokeh depth camera is at 2MP at a 2.4 aperture, while the macro camera is 5MP with the same wide open 2.4 opening. It also has an anti-shake feature to help you get sharp photos even during low light situations.
REDMAGIC 8PRO: Up Your Game
Together with the Blade series, ZTE proudly unveiled the RedMagic 8PRO, the latest line of the exciting Redmagic series from Nubia which thrives to create the best gaming experience. The phone is packed with futuristic designs and features to amazing performances. REDMAGIC delivers what every gamer needs to be the best they can be.
RedMagic 8PRO is loaded with the fastest chipset ever–the Qualcomm Snapdragon 8 Gen 2 and paired with Red Core 2, REDMAGIC’s dedicated gaming chip LPDDR5X + UFS 4.0. It features True Full AMOLED Display + 2nd Generation Under-Display Camera for better viewing experience.
RedMagic 8PRO is also packed with ICE 11 Multi-Dimensional Cooling System featuring a 20,000rpm high-speed turbofan that enables the gamers more playing time. It also comes with 65W GaN super fast charging and 6000mAh dual-cell battery.
ZTE will continue to leverage their extensive experience with telecommunications and information technology to bolster their smartphone line. The company is one of the trailblazers in offering superfast 5G wireless technology across various industries. ZTE actually ranked first in global mobile broadband and customer premises equipment or CPE markets in 2022, according to marketing research company Techno Systems Research.
“In the Philippines, ZTE will continue to be the industry’s solid partner in driving the digital economy through key projects that were instrumental in expanding and providing innovative technology and cost-efficient solutions and products to support our customers. We are excited this 2023 and look forward to the Filipino’s continuous trust and support,” closes Mr. Wang.
ZTE’s Blade series of smartphones will be available soon at authorized dealers nationwide.
To know more information about ZTE’s 5G innovations, visit and follow their official social media accounts on Facebook, Instagram and Tiktok.
